Posts Tagged ‘metrowest’


The Uncommon Agent on Good Morning America

February 19, 2009
Todd Waller's DM

Todd Waller's DM

This morning I was greeted with the above Twitter direct message from my Ann Arbor, MI real estate buddy Todd Waller.

Apparently Good Morning America had done a story on the emerging trend of online video to promote properties and they had used clips from my most recent listing video. It had all the makings of an awesome story until I confirmed the second part of Todd’s message that the show failed to give me any credit for the clips. They even cut to a testimonial from a Keller Williams agent immediately after my 2nd clip featuring my voiceover (while my music was still playing in the background!) making it appear that the clip was his!

Here’s the story and the video from this morning’s show.

My clips are the snowy house they show for $249,000 and the scene of the ice skating rink with me talking about “community”. You be the judge. Should ABC have given me some credit? Given the uproar recently about Facebook’s policy on who owns content, this subject seems to be more topical than ever.

Does posting a video on YouTube give anyone license to re-broadcast it however they’d like? My ADD inhibits me from reading the entire YouTube terms of service but I’ve been told it’s in there. So, could I grab some Sienfeld content off YouTube and use it in one of my listing videos? (For instance, if I was listing a co-op upstairs from the infamous Soup Nazi…)

Don’t get me wrong, I was a thrilled to see my video on a national broadcast, (many thanks to Todd “Eagle Eye” Waller for the heads-up without which I would have never known about it), but I would have loved to have a website address up there. Am I wrong?



February 16, 2009

Mike Lefebvre
Hallmark Sotheby’s International Realty
617.828.4127 cell


Hopkinton Education Foundation Raises Over $40K at Winter Gala!

February 14, 2009

The Hopkinton Education Foundation (HEF) hosted their annual Winter Gala this past weekend at the Lake View Pavilion in Foxborough, MA.

Over $40,000 was raised for this phenomenal organization that funds some of the most innovative and creative initiatives and programs within the Hopkinton School System.

Hallmark Sotheby’s International Realty was the proud sponsor of the event’s game room. A good, no GREAT, time was had by all!

We all look forward to next year’s event…


Sneak Peak at 9 Western Avenue, Easton, MA

February 6, 2009

First Showings at Open Houses this weekend:

Saturday 2/7 and Sunday 2/8 from 11am-2pm each day.

The response to this new listing has been phenomenal, so I wanted to give everyone a little sneak peak inside 9 Western Avenue in North Easton, MA. This is a potential short sale transaction. Contracted sales price and Realtor commission are subject to bank approval. Property is sold ‘as-is’. Title 5 compliance is buyer’s responsibility.

Please visit for more details on the phenomenal opportunity in this desirable North Easton neighborhood.

Thank you and see you this weekend!


Be The Third Real Estate Agent First

December 6, 2008

It was overheard in our sales meeting this week, that it’s best to be “the first girlfriend, the second wife and the third real estate agent.” The theory being supposedly that at those certain points in time, you get the best of the other person involved. First girlfriends are doted over, second wives get a guy who learned from his mistakes and third real estate agents get sellers who have finally come to see the light of the reality of the market and are willing to listen to their agent’s professional advice. Read the rest of this entry ?


Are Agents Showing Your FSBO?

July 27, 2008


I was involved in an intereting thread over on Trulia Voices last week concerning FSBOs. I was the first to respond (at the bottom), but the discussion got very lively soon there after. Read the rest of this entry ?


How NOT to Sell a House in Metrowest, MA

July 18, 2008

Bad MLS photo of the day....

OK, so this is hardly the most original idea for a blog post (closer to the least original probably) and tons of people have done it better and earlier, but I just had to share this photo I came across while looking for properties for my buyers. Read the rest of this entry ?